Runway Recap
Chrome & Ice
Chicago • July 19, 2024 • Presented in partnership with The SET Collective
Chrome & Ice was MM Productions’ opening statement, an exercise in tension where metallic surfaces met monochrome. Each look was built to catch light, hold shadow, and let the materials carry their own weight.
The palette was equally deliberate, moving from polished aluminum tones through jet and taupe to the soft graphite that settles in between.
Accessories were reduced to hardware: straps, pins, zippers, and clasped chains tracing the body like notation. Textiles and alloy carried the rhythm of the silhouette, defining its line and weight. Nothing ornamental for its own sake; every detail served the idea.
Staging focused on clarity: a linear runway with measured pacing and sound that kept the room present in the experience. The atmosphere sharpened edges and let the materials perform, yielding contrasts that felt inevitable, not loud.
The Beginning
Chrome & Ice set our north star: storytelling through tactile fabrics and live presentations. A dancer worked a burning staff in a fire performance. Live singing and dance set the rhythm, while a large sculpted ice fountain flowed continuously, serving drinks to guests. Together, these moments laid the blueprint we continue to refine: fashion shows built to be genuinely enjoyable, experiences made to be remembered.
The Designers
- MV3 - Expressive, Empowering, And Untraditional
- Harley Zhu - A tapestry of childhood dreams, inspired by the Actias dubernardi moth.
- The Black Dandelion - A celebration of resilience and beauty in the unconventional
- By.Balan - Simplistic visuals and dynamic textiles
- Inbetweenbranches - Avant garde art from unexpected material.
- KNKMODE - Escape your reality
- Qinying Wang - Silhouettes transformed
Credits
- Presented with: Cam Curates, Cam Frank
- Venue: The SET Collective Studios, 215 W. Ohio St., Chicago
- Date: July 19, 2024
- Produced by: MM Productions
In the details
It’s in the quiet decisions. From a glance, Chrome & Ice was shiny, bright, and intense, but behind the curtain was a team united by a shared vision. In the end, intention and precision defined the luxury.
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